Tuesday, October 2, 2012

Marc Andreessen On Facebook?s Monetization Plans: Successful Companies Defer Gratification

marc andreessenThere's lots of criticism going around about Facebook's monetization strategy, and in a similar vein, it's pretty common to criticize startups that grow without worrying about revenue. But venture capitalist and Facebook board member Marc Andreessen said today that's looking at things the wrong way. In fact, he argued that great companies have one thing in common ? "a willingness to defer gratification." Andreessen, along with Sheryl Sandberg, was interviewed on-stage by Charlie Rose at the IAB MIXX advertising conference. He said it's common to complain about Facebook and other new companies by saying that they're just run by "a bunch of kids," "Facebook will never be able to monetize," and that "it's all falling apart." Then these companies turn into big businesses, and the critics say, "Wow, that was a fluke."

Source: http://feedproxy.google.com/~r/Techcrunch/~3/qR98UQQCEYE/

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